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17 Employer Branding Strategies for 2014

17 Employer Branding Strategies for 2014

by Alex Putman | Dec 15, 2013 | Big Data, Candidate Experience, Creativity, Employer Branding, Human Resources, Mobile, Social Media, Talent Acquisition, Talent Branding, Talent Community

Employer branding is one of the hottest recruiting trends of 2014.  The term seems to be on the tongue of many C-level HR leaders but my question is “will companies truly build employer brand equity or will this be just a hot phrase for 2014”?    Below are...
Invest in Talent Branding

Invest in Talent Branding

by Alex Putman | Jul 7, 2013 | Candidate Experience, Creativity, Employer Branding, Human Resources, LinkedIn, Talent Branding

“Bootylicous” is now in the dictionary and means “attractive/sexy”. The term “crunk” means “very excited and full of energy”. Although not the everyday vernacular of recruiting and HR professionals, both of these terms...
The Future of Recruiting:  Futurecasting with Dave Mendoza

The Future of Recruiting: Futurecasting with Dave Mendoza

by Alex Putman | Apr 30, 2013 | Big Data, Creativity, Futurecasting, Human Resources, Leadership, Social Media, Talent Acquisition, Talent Management

Remember the good ole days of recruiting?  If drinking and smoking at your desk with a rotary dial phone popped into your head, you are on the wrong site!  What I am trying to say is remember how much recruiting has evolved? 30 years ago it was a phone, phone book and...
Social Recruiting Will Die!

Social Recruiting Will Die!

by Alex Putman | Apr 9, 2013 | Blogs, Creativity, Facebook, G+, Human Resources, LinkedIn, SHRM-Atlanta, Social Media, Social Networking, Social Recruiting, Talent Acquisition, Twitter, YouTube

Do you remember the archaic language of the 60’s “groovy” and “dig it”.  I remember my first real world job in the late 90’s and everyday hearing the word “synergy” and thinking to myself “huh”.  Those terms...
LinkedIn Strategy for Recruiters

LinkedIn Strategy for Recruiters

by Alex Putman | Jan 9, 2013 | Creativity, Human Resources, LinkedIn, Social Media, Social Strategy

The number one question recruiters should ask when developing their LinkedIn strategy is “What is the impact and alignment of the strategy to the employer branding goals/objectives?” Start by looking at three key criteria; Strategy:  the plan that marries...
It’s Not Your Resume, It’s You!

It’s Not Your Resume, It’s You!

by Alex Putman | Dec 9, 2012 | Career Advice, Human Resources, Interview Tips, Job Search, Resume, Talent Acquisition, Talent Management

You spend hours changing, editing and preparing your resume that will surely land you that dream job!  It is sent out through every job board, imported into your LinkedIn profile and scattered to the 4 corners of your geographic preference!  Then, after all that...
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