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The Importance of Employer Branding in Recruiting

The Importance of Employer Branding in Recruiting

by Alex Putman | May 30, 2023 | Candidate Experience, Employer Brand Audit, Employer Branding, Employer Branding Strategy

Organizations have always faced significant challenges in attracting and retaining top talent. In a market where so many companies are vying for the best candidates, it is crucial for these organizations to stand out from the crowd and differentiate themselves. One...
Top Ways to Attract Talent in 2023

Top Ways to Attract Talent in 2023

by Rachel Putman | Nov 3, 2022 | Candidate Experience, Employer Branding, Recruiting, Talent Acquisition, Talent Branding

As we are all preparing our recruitment strategies for 2023, how do you plan to attract talent in this candidate-driven market? The data points to flexibility in the workplace as the most critical demand from top candidates, as most are seeking remote and hybrid work...
How To Reward Employees The Right Way

How To Reward Employees The Right Way

by Alex Putman | Oct 3, 2022 | Candidate Experience, Employer Branding, Recruiting

I’m sure you’ve heard about the UPS driver who recently went viral on TikTok, celebrating his employer and sharing an often overshadowed, positive employee perspective. His voice as an employer advocate reached more than 6 MILLION consumers (potential...
Quiet Quitting?

Quiet Quitting?

by Alex Putman | Sep 19, 2022 | Candidate Experience, Career Advice, Employee Relations, Employer Branding, Employer Value Proposition, Job Search, Uncategorized

What is “quiet quitting?” When I first heard the term, “quiet quitting,” it sounded like a reference to people who were quitting their jobs and just hanging out at the office until the notice period or job ended. Nope. The Society for Human...
Recruiting Habits That Affect Employer Branding

Recruiting Habits That Affect Employer Branding

by Alex Putman | May 2, 2016 | Candidate Experience, Creativity, Employer Branding, Social Media, Talent Acquisition, Talent Community

Recruiters contribute significantly to organizations employer branding efforts. They are the Brand Managers of the Talent Acquisition team and front lines for communicating the value proposition.  Their roll-out and messaging  can be positive, provide a...
Use Video to Recruit People

Use Video to Recruit People

by Alex Putman | Nov 30, 2015 | Candidate Experience, Creativity, Employer Branding, Mobile, Social Media, Video

Organizations (especially start ups and technology groups) still struggle to attract key people.  Differentiation is the key and what better way to showcase your career offerings than video?  How?  For starters, video increases the average application rate by 34% and...
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