by Alex Putman | May 16, 2016 | Employer Branding, Human Resources, Recruiting
“Attract Human” is the concept of authentic, everyday interactions with people and gaining their interest in your service, products or brand. This is critical in any business due to the evolution of consumer driven marketing. Brands no longer push the...
by Alex Putman | May 2, 2016 | Candidate Experience, Creativity, Employer Branding, Social Media, Talent Acquisition, Talent Community
Recruiters contribute significantly to organizations employer branding efforts. They are the Brand Managers of the Talent Acquisition team and front lines for communicating the value proposition. Their roll-out and messaging can be positive, provide a...
by Alex Putman | Nov 30, 2015 | Candidate Experience, Creativity, Employer Branding, Mobile, Social Media, Video
Organizations (especially start ups and technology groups) still struggle to attract key people. Differentiation is the key and what better way to showcase your career offerings than video? How? For starters, video increases the average application rate by 34% and...
by Alex Putman | Aug 18, 2015 | Creativity, Human Resources
Start-up life is not for everyone. Lack of office space, bring your own tools, crazy schedules and the ever shifting priorities. This summer MUZE hired Emily Laramy, a rising junior in Advertising from the University of Georgia as one of our Content Developers. She...
by Alex Putman | Jul 27, 2015 | Creativity, Recruiting, Talent Acquisition, Talent Branding, Talent Community
Let’s assume that a company desires true transparency, the opportunity to create meaningful conversations between people with key skill sets they find desirable. We know the end goal; attract talent to hire, but have some class. This is a marital courtship and the...