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People matter. It’s time to meet your workplace match.

Video Marketing in Employer Branding

Video Marketing in Employer Branding

Video in employer branding is similar to video for products or services in marketing.  HubSpot posted a great post with interesting stats that can be transferred into employer branding efforts. 1. Video usage is on the rise. 81% of businesses use video as a...

Don’t Miss Easy Branding Opportunities

Don’t Miss Easy Branding Opportunities

Recently in researching the source of application data for a client, we found that Indeed.com was a key hiring platform.  Without fail, every project and client's data reveal unknowns (minor and major).  In this case, Indeed.com was a primary driver of...

Auditing Your Employer Brand

Auditing Your Employer Brand

When speaking with companies concerning their employer brand the initial question is collectively "where do we start?"  Auditing your employer brand is the preeminent method to determine the mysterious "starting point" when it falls to employer branding. The...

SPLICE Receives Muse International Creative Award

SPLICE Receives Muse International Creative Award

SPLICE RECEIVES HONORABLE MENTION IN THE MUSE INTERNATIONAL CREATIVE AWARD Atlanta, GA – June 10, 2016: SPLICE today announced it has received an Honorable Mention in the Muse International Creative Awards for their web based commercial production focused on...

SPLICE Receives Gold Hermes Award

SPLICE Receives Gold Hermes Award

SPLICE RECEIVES GOLD HERMES CREATIVE AWARD IN INTERNATIONAL COMPETITION Atlanta, GA – May 20, 2016: SPLICE today announced it has received the Gold Hermes Creative Award for their web based commercial production focused on supporting women’s initiatives in the...

10 Ways to Attract Human

10 Ways to Attract Human

“Attract Human” is the concept of authentic, everyday interactions with people and gaining their interest in your service, products or brand.  This is critical in any business due to the evolution of consumer driven marketing.  Brands no longer push the...

Recruiting Habits That Affect Employer Branding

Recruiting Habits That Affect Employer Branding

Recruiters contribute significantly to organizations employer branding efforts. They are the Brand Managers of the Talent Acquisition team and front lines for communicating the value proposition.  Their roll-out and messaging  can be positive, provide a...

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